Posted on: August 25th, 2014 by Sam Foxman

There are two types of guests who inhabit our event world… the ones who respond to traditional paper invitations and the ones who prefer their party invite in digital form. As event professionals, we like to use both to boost our attendance. A great (and relatively inexpensive) way to augment your traditional paper invites is to create a simple and energetic video invite that can be pushed out via social media or email.

Typically, the video invitation drops on the same day as the paper invitation. The two mediums work synergistically to appeal to guests that accept invitations in either realm. The result is a more 360 degree approach and ultimately a higher response rate.

Check out this example of a digital video invite we did for St. Luke’s Hospital’s gala to support its high-tech cancer center appropriately named “Imagine”.

Also, check out this video invitation to our edgy event concept PLAY DATE for St. Louis Children’s Hospital!

For more information on digital video invitations, email us at

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